Project

I Love Viscose movement

Client

Sateri

China’s largest manufacturer of viscose fibre, Sateri International, approached us to activate the ‘I LOVE VISCOSE’ industry movement.

 

Targeted at clothing manufacturers & fashion designers, this movement aims to raise awareness of Viscose fibre as a versatile, biodegradable and sustainable fabric.

 

To achieve this objective, we created a CI logo guide, and a website with a gated content portal allowing users to download the coveted seasonal Trend Book.

viscose01.jpg
VS logo portrait-white.png
VS logo portrait-CN-white.png
VS logo horizontal.png
VS logo portrait.png
VS logo horizontal-CN.png
VS logo portrait-CN.png
viscose03.jpg
viscose brochure 02.png
Viscose-phone.gif
viscose brochure.png
viscose02.jpg